City

Willard, NC

1 ZIP code  ·  Pender County  ·  North Carolina

👥4,591Population
💰$64,830Median HH Income▼ 15% below avg
🎂47.5Median Age
🏠$168,700Median Home Value▼ 39% below avg
🎓24.2%College Grads▼ 37% below avg
📊8.2%Unemployment▲ 68% above avg
People & Population (ACS 2023 — weighted avg)
♂ Male 50.8% Female 49.3% ♀

Race & Ethnicity

White: 69.2%Hispanic: 10.5%Black: 18.2%Other: 1.3%Race
White69.2%
Hispanic10.5%
Black18.2%
Other1.3%

Age Breakdown

Under 5
5%
5–17
14%
18–24
8%
25–44
20%
45–64
40%
65+
8%

Key Indicators

Median Age47.5 yrs
Avg HH Size2.24
Below Poverty14.8% ▲ 48% above avg
College Grads24.2% ▼ 37% below avg
Unemployment8.2% ▲ 68% above avg
No HS Diploma37 (1.2%)
HS Graduate1,390 (44.9%)
Some College519 (16.8%)
Associates398 (12.9%)
Bachelors281 (9.1%)
Graduate Degree469 (15.2%)

Education

No HS: 1.2%HS Grad: 44.9%Some College: 16.8%Associates: 12.9%Bachelors: 9.1%Graduate: 15.2%Edu
No HS1.2%
HS Grad44.9%
Some College16.8%
Associates12.9%
Bachelors9.1%
Graduate15.2%
Housing & Income

Housing Tenure

Owner: 87.7%Renter: 12.3%Tenure
Owner87.7%
Renter12.3%

Home Value Distribution

Under $50k
12%
$50k–$100k
15%
$100k–$150k
16%
$150k–$200k
15%
$200k–$300k
24%
$300k–$500k
12%
Over $500k
7%

Financials

Median HH Income$64,830 ▼ 15% below avg
Median Home Value$168,700 ▼ 39% below avg
Home/Income Ratio2.6x (nat avg ~3.5x)
Median Rent$751/mo
Total Housing Units2,317
Vacant Units274

Income Distribution

Under $25k
14%
$25k–$50k
19%
$50k–$75k
23%
$75k–$100k
24%
$100k–$150k
10%
$150k–$200k
7%
Over $200k
3%
Employment & Commute

How People Get to Work

Drove Alone
97%
Walked
0%
Work From Home
3%

Commute Time

Under 15 min
17%
15–30 min
35%
30–45 min
16%
Over 45 min
32%
Housing Stock

Year Built

Before 1940
0%
1940s–1950s
11%
1960s–1970s
9%
1980s–1990s
21%
2000+
60%
About Willard, NC

Willard is a city in North Carolina, located in Pender County. The city spans 1 ZIP code and is home to approximately 4,591 residents. It is a mature city, with a median age of 47.5 years.

Economically, Willard is a solidly middle-class community. The median household income of $64,830 is below the national average. Approximately 14.8% of residents live below the poverty line. The unemployment rate is 8.2%, significantly above the national average.

The real estate market in Willard is an affordable housing market. Median home values stand at $168,700, which is below the national average. Renters typically pay around $751 per month. Homeownership is high at 87.7%, typical of suburban and family-oriented communities.

The population of Willard is less-educated. 24.2% of adults hold a bachelor's degree or higher — below the national average. The community is majority White (69.24%).

Willard, NC offers residents a cost-conscious lifestyle within North Carolina.

ZIP Codes in Willard
ZIPPopulationMedian IncomeMedian HomeMedian RentUnemp.CollegeOwner Occ.
28478 4,591 $64,830 $168,700 $751 8.2% 24.2% 87.7%