City

Rainbow City, AL

1 ZIP code  ·  Etowah County  ·  Alabama

👥10,443Population
💰$58,896Median HH Income▼ 23% below avg
🎂41.0Median Age
🏠$199,500Median Home Value▼ 28% below avg
🎓38.6%College Grads≈ Avg
📊8.4%Unemployment▲ 72% above avg
People & Population (ACS 2023 — weighted avg)
♂ Male 44.8% Female 55.2% ♀

Race & Ethnicity

White: 80.7%Hispanic: 3.9%Black: 9.4%Asian: 2.5%Other: 3.6%Race
White80.7%
Hispanic3.9%
Black9.4%
Asian2.5%
Other3.6%

Age Breakdown

Under 5
5%
5–17
18%
18–24
8%
25–44
24%
45–64
28%
65+
8%

Key Indicators

Median Age41.0 yrs
Avg HH Size2.60
Below Poverty9.3% ≈ Avg
College Grads38.6% ≈ Avg
Unemployment8.4% ▲ 72% above avg
No HS Diploma296 (4.3%)
HS Graduate2,111 (31%)
Some College1,019 (15%)
Associates757 (11.1%)
Bachelors1,056 (15.5%)
Graduate Degree1,570 (23.1%)

Education

No HS: 4.3%HS Grad: 31%Some College: 15%Associates: 11.1%Bachelors: 15.5%Graduate: 23.1%Edu
No HS4.3%
HS Grad31.0%
Some College15.0%
Associates11.1%
Bachelors15.5%
Graduate23.1%
Housing & Income

Housing Tenure

Owner: 65%Renter: 35%Tenure
Owner65.0%
Renter35.0%

Home Value Distribution

Under $50k
9%
$50k–$100k
6%
$100k–$150k
14%
$150k–$200k
21%
$200k–$300k
29%
$300k–$500k
16%
Over $500k
5%

Financials

Median HH Income$58,896 ▼ 23% below avg
Median Home Value$199,500 ▼ 28% below avg
Home/Income Ratio3.4x (nat avg ~3.5x)
Median Rent$998/mo
Total Housing Units4,743
Vacant Units747

Income Distribution

Under $25k
23%
$25k–$50k
15%
$50k–$75k
20%
$75k–$100k
11%
$100k–$150k
17%
$150k–$200k
5%
Over $200k
9%
Employment & Commute

How People Get to Work

Drove Alone
88%
Walked
3%
Work From Home
10%

Commute Time

Under 15 min
31%
15–30 min
36%
30–45 min
11%
Over 45 min
21%
Housing Stock

Year Built

Before 1940
0%
1940s–1950s
6%
1960s–1970s
19%
1980s–1990s
17%
2000+
57%
About Rainbow City, AL

Rainbow City is a city in Alabama, located in Etowah County. The city spans 1 ZIP code and is home to approximately 10,443 residents. It is a middle-aged city, with a median age of 41 years.

Economically, Rainbow City is a solidly middle-class community. The median household income of $58,896 is below the national average. Approximately 9.3% of residents live below the poverty line. The unemployment rate is 8.4%, significantly above the national average.

The real estate market in Rainbow City is an affordable housing market. Median home values stand at $199,500, which is below the national average. Renters typically pay around $998 per month. Homeownership is high at 65.0%, typical of suburban and family-oriented communities.

The population of Rainbow City is moderately educated. 38.6% of adults hold a bachelor's degree or higher — near the national average. The community is primarily White (80.66%).

Rainbow City, AL offers residents a cost-conscious lifestyle within Alabama.

ZIP Codes in Rainbow City
ZIPPopulationMedian IncomeMedian HomeMedian RentUnemp.CollegeOwner Occ.
35906 10,443 $58,896 $199,500 $998 8.4% 38.6% 65.0%