| ZIP Code | 54423 |
|---|---|
| City | Custer |
| State | Wisconsin (WI) |
| County | Portage County |
| Area Code | 715 |
| Elevation | 1,183 ft |
| Latitude | 44.578892 |
|---|---|
| Longitude | -89.425918 |
| Timezone | Chicago (DST) |
| FIPS | 55097 |
| ZIP Type | Standard |
| Status | Active |
Race & Ethnicity
Age Breakdown
Key Indicators
| Median Age | 51.1 yrs ↑ 17% since 2019 |
|---|---|
| Avg Household Size | 2.63 |
| Below Poverty | 2.2% ▼ 79% below avg |
| College Grads | 48.4% ▲ 25% above avg |
| Unemployment | 0.6% ▼ 88% below avg |
| HS Graduate | 633 (38.5%) |
| Some College | 83 (5%) |
| Associates | 134 (8.1%) |
| Bachelors | 253 (15.4%) |
| Graduate Degree | 543 (33%) |
Education
Housing Tenure
Home Value Distribution
Financials
| Median HH Income | $116,941 ▲ 53% above avg ↑ 35% since 2019 |
|---|---|
| Median Home Value | $290,700 ≈ Avg ↑ 28% since 2019 |
| Home/Income Ratio | 2.5x (nat avg ~3.5x) |
| Median Rent | $789/mo ↑ 11% since 2019 |
| Total Units | 894 |
| Vacant Units | 45 |
| Avg HH Size | 2.63 |
Income Distribution
How People Get to Work
Commute Time
Year Built
Summary
| Total Units | 894 |
|---|---|
| Vacant | 45 |
| Owner Occupied | 95.6% |
| Renter Occupied | 4.4% |
| Avg HH Size | 2.63 |
ZIP code 54423 is located in Custer, Wisconsin, within Portage County. With a population of 2,235, this is a sparsely populated ZIP code with a mature community — the median age is 51.1 years. Economically, 54423 is a upper-middle-income ZIP code: the median household income of $116,941 is significantly above the national average.
Real estate in ZIP code 54423 represents a mid-range housing market. The median home value of $290,700 is near the national average. Renters can expect to pay around $789 per month in median rent. Homeownership is strong here — 95.6% of occupied units are owner-occupied, suggesting an established, stable residential community. Median home values have increased by 28% since 2019.
The population of 54423 is primarily White (99.11%). Residents are well-educated — 48.4% hold a bachelor's degree or higher, which is above the national average. Poverty affects a relatively small share of residents at 2.2%. Household income has grown by 35% since 2019.
The unemployment rate in 54423 stands at 0.6%, which is well below the national average. About 15% of workers are remote. As in most parts of the country, driving alone is the dominant commute mode at 77%.
Overall, ZIP code 54423 in Custer, WI is characterized as upper-middle-income, well-educated, a mature community, and predominantly owner-occupied. With 2,235 residents, a median household income of $116,941, and a median home value of $290,700, it offers a clear picture of life in this part of Wisconsin.